The Climb to Success: How LERDAHL Inspired Workplace Interiors Began

Tim, Greg, and Jeff Lerdahl -

It all started on a crisp winter day in 1984, when brothers Greg and Jeff Lerdahl were riding a ski lift, chatting about what it might be like to own their own business. That conversation sent Greg’s mind racing. By the time Greg returned to Madison, his wheels were turning faster than he could ski down a black diamond slope.

Just months later, he launched LERDAHL and Associates, focusing on installing demountable walls for growing businesses in Dane County. It wasn’t flashy work, but it was needed—and Greg was determined to do it well.

In 1986, their cousin Tim Lerdahl joined as a partner, bringing fresh ideas and a shared passion for building something meaningful. With Tim on board, the company expanded its offerings to include furniture. But this wasn’t just about selling desks and chairs; it was about creating thoughtful, functional spaces where people could thrive.

Becoming a Commercial Interior Construction Leader in Madison and Beyond

As LERDAHL continued to grow, Laurie Richards joined the team in the 1990s, bringing her expertise and passion for design. Laurie played a pivotal role in expanding the design teams, helping the company evolve its services and elevate the art of creating inspired workplaces.

By 1997, LERDAHL had earned a reputation as a leader in commercial interior construction and design, a reflection of the team’s dedication to quality and care in everything they did.

LERDAHL coworkers looking at papers in office workplace

Today, A Thriving and Committed Interior Construction and Design Team

What began as a dream on a ski lift grew into a thriving business rooted in teamwork, integrity, and a commitment to doing things the right way—all while having plenty of fun along the way.

Today, the LERDAHL team has grown to 45+ talented professionals, supported by a dedicated administrative team. We’ve thoughtfully organized our services into distinct departments—Project Consulting, Interior Design, Project Management, and Client Services—all designed to make your office construction or remodel seamless, inspiring, and productive.

A Clear Plan, Expertly Guided

With decades of expertise, we’re here to support you. We’ll connect you with the right team member to answer any questions you have!

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info@Lerdahl.com

608-831-1010

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Madison, WI (HQ)

7182 US Hwy 14, Bldg 502
PO Box 620586
Middleton, WI 53562
608.831.1010

Milwaukee, WI

215 N Water Street
Suite 200
Milwaukee, WI 53202
414.253.8534

Wausau | Stevens Point, WI

200 Paper Place
Mosinee, WI 54455
608.831.1010

Dubuque, IA

210 Jones Street
Suite 200
Dubuque, IA 52001
563.543.3566

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